How do I complete the questionnaire online?

You will receive an invitation by email and by post.

The easiest way to access the questionnaire will be to click the link in your email invitation.  You will then be asked to enter your date of birth and then you will be able to proceed.

If you do not receive an email you can access the survey by visiting  You will need to enter the Unique ID and Password which you will find in your invitation letter and will then be asked to enter your date of birth.

You can complete the question using a PC, laptop, tablet or smartphone. You can decide which one you would prefer to use.

We recommend you complete it all in one go. It should take around 25 to 30 minutes to finish. However, if that’s not possible, you can leave it and come back, using the same login details.

As always, answering these questions is voluntary and you can skip over any questions that you cannot or would prefer not to answer.

If for any reason you can’t complete the survey online, one of Kantar’s interviewers may contact you by telephone and you will be able to complete it over the phone.